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Foxtrot is a convenience store. A local market. A place to get bourbon county delivered. A rewards program. A last-minute lifesaver. Foxtrot is a platform for curated products and brands. the idea to bring a little joy into people’s lives.
Foxtrot Convenience
Store & App
Video Marketing - Motion graphic - After effect
YEAR
2020 / USA
ROLE
Motion Design
CLIENT
Foxtrot
Input asset
For this project, I delivered a video to launch their awareness campaign that shows their idea of the fun local market and delivery service, in order to reach, engage and reinforce their messages across a variety of digital platforms. Therefore with each video campaign, we created the variation ratios as 9:16, 16:9, 1:1
For this campaign FOXTROT wanted customers to gain awareness of their store and their new app that to order direct and get delivered right to their door.
From the asset and scripts, I have built the video with animation, and 3D movement to show how convenient the Foxtrot App is
For this campaign, FOXTROT wanted to create a video highlighting their specialist choice of wine. I have designed to keep the consistency with the brand identity but fun animation on the Jazz-funk genres.
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